Habit Industries - Fuzzwich

Fuzzwich aims to solve many of the problems associated with monetising social media by allowing brands to develop engaging and distributable ads - quickly and easily.
Fuzzwich is a system for creating and running user generated ad campaigns using an innovative animation technology. Because it is completely online, Fuzzwich is able to bridge the gap between creation and distribution. As well as standard sharing options for social networks and blogs, Fuzzwich animations deploy directly to video sites and advertising networks. Fuzzwich is an end to end social media solution. In industry terms, it provides the interactive ad format, a social campaign landing page, the administration tools and the measurement metrics. It's everything you need for an ad campaign, on the clients site, the Fuzzwich site or Facebook. The audience will create and share beautiful animations featuring the brand's characters, products, and music. Once the brand's assets are in incorporated, they instantly become playful, engaging, and distributable as social media, wrapped in a campaign system that keeps it easy to measure and easy to manage.

Techlightenment

Techlightenment is a social media agency. It helps clients research, develop and deliver campaigns across all forms of social media; from application development to media buying and analytics.

By using a data-driven approach to marketing, it aims to help clients understand the people that engage with their brands. Techlightenment helps create and deliver successful campaigns, by helping drive that engagement.

The agency is best known for its development of a Facebook application made in conjunction with SonyBMG to promote the new Bob Dylan album and single. The application was an immediate critical success; heralded by many as the 'coolest' Facebook application to-date.