Wednesday, 31 December 2008
Byteplay's flagship product, DotHomes is a Real Estate search engine.
DotHomes allows home seekers across the US, UK and South Africa to search over thousands of real estate Websites from one place. Underlying DotHomes' search mechanism is a Machine learning data-mining technology, which automatically finds property listings on listing broker / agent Websites, and extracts relevant information. This allows for extremely rapid scaling up of coverage, whilst still getting data directly from source Websites (as opposed to getting data from smaller aggregators).
DotHomes employs an advertising business model. It does not charge real estate listing brokers to have their property listings appear in the DotHomes search index. Instead it provides ancillary real estate services with an opportunity to advertise alongside the free "organic" search results.